Ecommerce Storefronts Open a New Window

Ecommerce giants like Amazon are experiencing exponential growth while brick-and-mortar retailers continue to close physical locations. Why, then, would savvy online merchants attract customers by using brick-and-mortar window dressing techniques? The short answer is: because they work. We accept the following: Nearly every brick-and-mortar store’s front window displays a sign telling patrons which types of […]
7 Big Reasons to Shop Small

In between the frenzy of Black Friday and mania of Cyber Monday, Small Business Saturday stands out by offering customers unique products and a more relaxed shopping experience. American Express started the Small Business Saturday tradition on November 27, 2010. Since then, the Shop Small movement has gained considerable momentum – and there’s a good […]